We design your sonic identity

Almost half of your brand experience is built by sound.

With us, your brand achieves:

EMOTION
MEMORY
CONSISTENCY
CONVERTION

Connect with the limbic system before the rational filter.

A recognizable sonic presence across every channel.

Up to 8× greater recall.

Speed up purchase decisions and build loyalty.

We create what your brand needs

Essential Sonic Identity

The essential starting point.
We conduct a complete study and deliver the foundational assets of your sonic identity:

  • Sonic Identity Document

  • Sonic logo

    Your sonic signature, like the “Ta-dum” of Netflix.

  • Brand theme

    The official soundtrack that condenses your brand’s personality, values, and emotions.

  • User guide

    Where and how to use each asset (by channel and commercial action).

  • Competitive Benchmark

  • Music composition manual

Packs and expansions

Once you have your Essential Sonic Identity, you can expand your sonic ecosystem with specific packs designed for each communication channel or need:

  • Social Media Starter

  • Social Media Pro

  • In-Store Playlists

  • Corporate Videos

  • Places and moments

    Waiting rooms, offices, events, exhibition booths, employee dismissal, hiring, business meetings, call center.

  • Web & App

  • Podcast

  • Versions

    E.g. Christmas, summer, rock, 80s, etc.

  • One-off campaign

  • Brand voice for voice-overs

360º Sound

Essential Sonic Identity

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All packs and expansions

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Strategic Support

Music trend analysis and personalized selection of mainstream tracks, delivered with a weekly report. We ensure that the hits your brand uses remain fully aligned with your Essential Sonic Identity.

Using our Conciencia Sonora software, we translate those emotions into unique musical parameters for your brand.

1 · Discovery Session

We discover and reveal the emotions that your brand expresses and that define your audience.

2 · Study: Conciencia Sonora

We compose and produce the assets of your sonic identity.

3 · Let's get to work

We deliver all files ready to use, including licenses and usage guidelines.

At Suena Bien Lab, we carry out a complete study of your brand: its emotions, its DNA, its audience, and every channel where it needs to sound. This study becomes the foundation of your brand’s sonic ecosystem.

Our own software, Conciencia Sonora helps us translate your emotional essence into sonic and musical parameters.

This is how we work:

This is how we build your essential sound identity.

4 · Delivery
Your Sonic Ecosystem

Free preliminary study

SONIC DNA — The technical parameters that define your brand's sound: tempo, tonality, energy, and instrumentation.

BRAND'S EMOTIONS — The emotional map that activates your sound at every moment of the customer journey.

AUDIENCE PROFIL — Who are your listeners, what genres move them, and how to reach them with the right sound.

How does your brand sound like? Try it for free. We'll give you a preliminar sound analysis to help you start sounding strategic.

What you get:

Original music for social media and advertising

Authentic music that reflects your brand.

Sound-alike songs and any style you need.

Sonic logo
Brand theme

Your brand has a voice, make it recognizable with your eyes closed.

The soundtrack that represents your identity

Examples of how you might sound

UX/UI Web and App

Every digital interaction turned into a memorable and functional moment through sound.

Location
Madrid, Spain.
Contact

hola@suenabienlab.com

©2026 Suena Bien Lab. All rights reserved.